This has become very interesting. On a Sunday morning we rebuilt the site in about four hours using Squarespace www.newrochellerowingclub.com. Right now the site is most effective as a rallying point for our own board of directors and members. A big puzzle for any organization is building a common vision and trust in the strategy.
Content is the critical component and fortunately I had already assembled a bit of a library.
- succinct messaging
- great pictures
- good video
- respect for one's adversaries